"Displaying heavy statistical information in an interesting and accessible way. Aimed at careers advisers with no previous knowledge of the fashion and textiles sector, the Labour Market Intelligence document is a report full of facts & figures relating to the fashion and textiles industry.
Our brief was to design an impactful, accessible and engaging publication to help careers professionals understand this complex industry so they could advise their clients appropriately. With no budget for photography or illustration, data was presented in a number of graphical ways, emphasising key facts, setting the pace of the document and adding variety to the publication. The use of large scale format, and micro die cut detailing, ensured the report gained the desired response."